With competitors always trying to outcompete each other in today’s cutthroat real estate market, there’s an increasing need for commercial lot owners to seek ways to stand out from the rest.

While factors like location and area may not be changeable at this point, adding a few aesthetic embellishments and installations may help invite investors and customers to waltz their way into your establishment.

Fabric structures are perfect for enhancing the visual appeal of a space. They’re among the first features that a passerby will see when they glance at your storefront—which can set the tone of their visit.

Having said that, storeowners should take advantage of this attention and make their fabric structure look nice and well-decorated. When done right, you can make your commercial property a value-adding feature in your property that’s worth more than the cost of setting it up.

Want specific reasons why you should install a fabric structure? Look no further, here are six ways a fabric structure can improve your commercial property.

1. Make Your Curb Look Good

First impressions count—and this can’t be any more true when it comes to your physical storefront. A nice-looking store can be the deciding factor for people simply walking past your store or stopping by to appreciate the architecture, and ultimately, enter your store. 

One way to draw pedestrian traffic in is by installing a fabric structure. There are multiple types of structures you can go for. For instance, a canopy or awning extends beyond the physical dimensions of a building, which can naturally capture the eye of individuals passing by. 

Besides that, standalone shade structures like a conic or star-shaped fabric structure can also be designed to be a distinctive feature that stands out from its surroundings, warranting more than just a short peek.

Adding these structures also enables you to customise them to fit the theme of your business. Many fabric structure installation specialists are receptive to instructions on theme and colourway and can construct a structure based on your company’s specific requirements. 

A nice fabric structure doesn’t only attract foot traffic and customers—it can also lead to increased interest from potential tenants and investors. This can help your property remain competitive in the market, which can translate to higher overall returns.

Need a hand? Install a fabric structure with Greenline.

2. Protects Goods and People

A fabric structure may not host temperature-controlled systems nor get enclosed by four walls, but the shade it provides serves as ample protection against intense heat and heavy downpours.

It doesn’t need to be said that exposure to rainwater and the elements can lead to unhappy customers. It can also lead to decreased desirability and saleability for products placed outside your store. 

Fortunately, you don’t have to undergo a major renovation project to protect your goods and customers—a shade structure does the job quite well. 

Depending on the floor area you’re utilising, you can request a fabric structure that covers a section of your storefront to ensure that everything is sufficiently covered. 

Just be sure that there’s enough space for customers to comfortably stroll around and browse through your goods.

Your inventory isn’t the only thing that can be protected by a fabric structure. Company assets like seating areas, elevated platforms, and playground equipment can also benefit from these structures since they aren’t exposed to the sun’s UV rays and rainwater. 

This, in turn, can increase the longevity of your assets, making it easier to extract more value from them in the long run.

3. Increases Usable Space

Another benefit of having a fabric structure is that it can transform a previously unusable plot of land into an actual gathering spot.

A fabric structure is a good way to zone a section within an establishment’s vicinity. The shade provided by this structure makes it easier for people to gather around without risking rain and unpleasant weather potentially cancelling event plans.

The shade structure enables the company to hold gatherings, like community gatherings, company parties, and public events without needing to use indoor space. This added flexibility greatly enhances the productivity of a space, allowing event planners to make the most out of the commercial lot.

Furthermore, if you’re renting out commercial space to tenants, an outdoor venue can also be an additional income stream that you can capitalise on. This added perk can make it easier for you to attract tenants and bring in additional revenue to your pockets.

4. Boost Property Value

A fabric structure is beneficial for a couple of reasons, but its main draw is its ability to provide shade to customers and business assets.

When people and products are taken care of, this can boost the reputation of the place as a high-quality establishment. In turn, this can increase the perceived value of the space and can increase its actual resale value in the market.

Furthermore, the additional cost of constructing a fabric structure can reach up to thousands of dollars. It’s a mid-scale renovation project, at the very least, and it can even be more depending on the complexity of the project. 

In addition, the fabric structure also allows the building to host more revenue-generating activities, such as hosting tenant events and public workshops.

Given these factors, it’s reasonable to set a higher price for the entire property due to the fabric structure addition. 

5. It’s Customisable According to Business Needs

A fabric structure is a versatile design option with unbound creative potential. You can work together with your fabric structure provider and ideate potential design, material, and architectural options that may suit your business needs.

For instance, if you want your fabric structure to complement your building’s colour scheme, you can request a fabric that matches the colour of your walls and tiles. Want the fabric to highlight your brand logo or patterns? Just ask the providers and they will most likely accommodate your request.

Besides that, you can also request different fabric translucency levels. For instance, you can request a darker shade of fabric to lessen UV ray penetration. You can also include sponsor logos and the like for more temporary marketing needs. 

Whatever you have in mind, you can unleash it through the fabric structure!

6. It Protects Community Health

As the world becomes increasingly hotter each year, the need for sun protection becomes even more crucial. 

This is especially true in countries situated in the southern hemisphere like Australia, where the shape of the Earth brings it closer to the sun and increases the degree of sun exposure to Australians.

That said, even people from places with cooler climates like the UK can experience heat-related problems, especially when they’re always outside.

As such, it’s important to keep shade near your store to ensure that customers or pedestrians passing by have a place to rest from the constant effects of the sun’s rays.

A fabric structure is the perfect solution for this—providing ample protection for people waiting or staying outdoors. It gives a reason for people to stop by and browse through your commercial space, thus increasing foot traffic. 

Furthermore, and most importantly, it allows your current customers to avoid incessant sun exposure. 

With health problems like skin cancer and sunburns originating from unprotected sun exposure, it’s essential to watch over the welfare of your customers and the community by providing some shade through a fabric structure.