Airbnb reveals income and demographics of landlord hosts

Airbnb reveals income and demographics of landlord hosts


Todays other news
Agents must report suspicions to the Office of Financial Sanctions...
he government has announced plans to train 18,000 retrofit professionals...
Only low levels of awareness of the Making Tax Digital...
‘Call Before You Serve’ aims to reduce incidents of homelessness...


Airbnb has released new figures showing that the typical host landlord makes a modest £5,500 a year by sharing their space on the platform. 

While government, local authorities and activists have been strident in their criticism of short lets, Airbnb has consistently emphasised that in the UK its landlords typically rely on this income to help household budgets during the cost of living crisis.

The platform says the £5,500 is the equivalent to almost two months’ additional pay for the median UK household. 

Airbnb surveyed almost 4,400 landlord hosts during 2023 and found that almost a third chose to short let their properties or rooms because of the need to make ends meet. And almost 40 per cent said the income from the short letting allowed them to stay in their homes. 

Nearly a third of UK host landlords are retired, and one in five work in education, health and social care or hospitality. Over nine in 10 make recommendations to their guests of local businesses to visit. 

A recent study by economics consultancy BIGGAR found that spending by guests and Hosts on Airbnb boosted the UK economy by £2.9 billion and supported over 100,000 jobs across the UK in 2022/3.

“As living costs continue to bite, hosting on Airbnb is an economic lifeline that is helping people to pay their bills and afford the things that are important to them. When holidaymakers make the decision to book an Airbnb, it’s local families, businesses and communities that benefit. We are proud of the role our guests play in helping everyday people across the country live more comfortably” says Amanda Cupples, general manager for the UK and Northern Europe at Airbnb.

Share this article ...

Join the conversation: Login and have your say

Want to comment on this story? Our focus is on providing a platform for you to share your insights and views and we welcome contributions. All comments are screened using specialist software and may be reviewed by our editorial team before publication. Landlord Today reserves the right to edit, withhold or delete comments that violate our guidelines, including those that harass, degrade, or intimidate others. Users who post such content may be banned from commenting.
By commenting, you agree to our Commenting Terms of Use.
2 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
Recommended for you
Related Articles
Most of the 117,000 London short lets were booked for...
Only just over half of young tenants want substantial rental...
Older private renters often in cold, energy in-efficient homes -...
The pubs are in Dorset, Hampshire and Derbyshire...
The most vulnerable tenants may pay the highest price...
A consultant says councils are becoming sharper at licensing enforcement...
A tax rise coming in just five weeks’ time will...
Recommended for you
Latest Features
HMOs are increasingly popular with landlords because of their high...
‘Grey belt’ land is a subset of green belt identified...
Barclays gives a state of the nation housing report every...
Sponsored Content

Send to a friend

In order to send this article to a friend you must first login. Click on the button below to login or sign up.

No one likes pop-ups ...
But while you're here