London rents fall but lower cost areas see lettings boom

London rents fall but lower cost areas see lettings boom


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New data from flat-sharing website SpareRoom shows London room rents have fallen 1% year on year and now average £982 per month. 

Meanwhile, suburban areas are seeing high demand from renters, driven by the relative affordability of areas like Epsom, Twickenham and Kingston upon Thames. Once popular among growing families, these areas are now sought after by those sharing in the rental market too.

It’s a similar story in Birmingham, the UK’s second largest city. Out of the 50 largest UK towns and cities, it’s the biggest faller. Rents have dropped 4% year on year, amid high demand for homes in commuter towns including Smethwick and Solihull.

Regionally, London is the only area to have seen an annual decrease but rents in other regions have shown no change, including East Midlands, North East, Scotland, West Midlands and Yorkshire & Humberside. Meanwhile, rents in Northern Ireland and East Anglia have seen the highest year-on-year rent increases of 5% and 4% respectively.

Of the UK’s 50 largest towns and cities, Blackpool has seen the biggest year-on-year increase in rents, up 9%, followed by Southend-on-Sea, up 6%. Ipswich, Newcastle and Oxford have all seen 5% increases. Meanwhile, Bolton, Bradford, Edinburgh, Nottingham have all seen rents fall by 3% year on year.

Outside London, renters in Kingston upon Thames pay the most expensive average rent at £926 per month, while those in Bootle pay the least at £462 per month.

SpareRoom director Matt Hutchinson comments: “In major cities like London and Birmingham, rents have flatlined, and even marginally decreased, as the record spike in demand we saw post pandemic finally subsides. Essentially, these cities have become too expensive and people who have the option to work remotely can live where commutes are longer but rents are cheaper.

“But zoom out and view the rental market over years, not months, and it’s still trending upwards. What we never see are sustained decreases taking rents down to affordable levels. Rents go up, then flatline at the new level for a while. They never seem to come down by much. Wage increases have never kept pace with rent rises, or the spiralling cost of living, so the affordability gap gets ever wider. While there are more people searching for somewhere to live than rooms available, rents will keep heading north.”

UK average room rents by region and year-on-year change:

UK regionAverage monthly room rent Q1 2025Average monthly room rent Q1 2024Annual change Q1 2025 vs Q1 2024
East Anglia£678£6534%
East Midlands£564£5630%
North East£546£5470%
North West£606£5972%
Northern Ireland£564£5375%
Scotland£675£6790%
South East£745£7351%
South West£666£6512%
Wales£583£5791%
West Midlands£563£5640%
Yorkshire & Humberside£557£5570%
London£982£996-1%
UK£744£7391%
UK (excl London)£662£6531%

UK’s most/least expensive towns/cities:

UK’s most expensive towns/cities
UK’s least expensive towns/cities
Town/CityAverage monthly room rent Q1 2025Town/CityAverage monthly room rent Q1 2025
Kingston upon Thames£926Bootle£462
Twickenham£914Bradford£466
Barnet£865Burnley£468
Epsom£839Grimsby£473
St. Albans£838Middlesbrough£473
Oxford£834Blackburn£480
Croydon£829Huddersfield£481
Harrow£826Rotherham£486
Bromley£814Barnsley£489
Enfield£807Hartlepool£492

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